eTROC is live — an AI agent companion to buy, sell and swap
eTROC, our AI agent marketplace, is now live in Morocco. Ask the agent on WhatsApp, Telegram, iMessage, email or the web, and it finds live listings near you, compares them and drafts every message for your approval.
October 2026 · Product launch · etroc.app
eTROC is live. It is an AI agent marketplace built by ImadDhin: instead of scrolling through classifieds, you tell the eTROC agent what you want to buy, sell or swap, in your own words, and it does the searching, comparing and following up for you.
What the agent does
- Searches live listings near you by need, budget, condition and distance
- Compares options, including links you paste from other marketplaces
- Watches for new matches and alerts you on your connected apps
- Drafts the message to the seller and sends it only after your yes
- Summarises buyer messages for sellers and suggests replies
Where it works
The same agent answers on WhatsApp, Telegram, iMessage, email and the eTROC web app, with one memory of your conversations, saved items and alerts across all of them. It replies in Darija, French, Arabic or English, in the language you wrote in.
Live listings from day one
eTROC launches in Morocco with listings posted directly on eTROC plus live partner listings from Moteur.ma for vehicles and Jumia Maroc for new goods with delivery, each labelled with its source and original link. Results are ranked by distance, price fit and meaning, and buyer accounts are free.
Read the full story
The complete build story, from the agent design to the live-listing pipeline and the shortcuts we refused, is in the eTROC article. To try the agent, open eTROC.
Frequently asked questions
Is eTROC free to use?
Yes. Buyer accounts are free and include search, the agent, saved listings, alerts and messaging. Seller and Business accounts add listing management and a match inbox.
Which apps can I use to talk to the eTROC agent?
WhatsApp, Telegram, iMessage and Gmail, plus the eTROC web app. You connect them from your account settings.
Try eTROC or build your own agent marketplace
How the agent, live listings and matching were built.
Read the full eTROC articleMeet the agent and browse live listings near you.
Open eTROCPlan an AI agent for your marketplace or catalogue.
Book a 30-minute callKeep reading
eTROC: an AI agent marketplace companion to buy and sell
How we built eTROC, an AI agent companion that helps people buy and sell in Morocco from WhatsApp, Telegram, iMessage, email or the web, grounded in live listings near them.
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